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Política de privacidad para “Encuesta sobre la movilidad de las mujeres en Latinoamérica"

miércoles, 9 de marzo de 2022 | Noticias

Version 1.0 on 9.3.2022

Who we are

We are WhereIsMyTransport Limited creator and owner of the application Rumbo. We are the data controller responsible for protecting the personal information we hold about you. We will keep it safe and secure and we will not misuse it. We appreciate that your personal information belongs to you even if it has been shared with others. This privacy notice explains what we do with your personal information so you understand how we use it. It also tells you what your legal rights are in relation to it and how you can exercise them so that you are in control of your personal information at all times.

Information we have about you

Personal information you give us

  • name, email address, mobile number.

How we use your personal information

We use personal information only to the extent necessary to operate our business. The law allows us to use personal information as long as we tell you what we are using it for (see each bullet point below) and we have a valid lawful basis for doing so. We must tell you which lawful basis (in bold below) we rely on to use your personal information.

When it is in our legitimate interests (ie. we have a business or commercial reason which we do not prioritise above your rights).

  • We will use your personal data in order to manage the prize draw and to contact you only in case you are one of the winners of our prize draw. If you are one of the winners of the prize draw, we will keep your personal data for a maximum of 60 days after the prize has been delivered to you. If you do not win a prize in our prize draw we will delete your personal information within 30 days of the end of the prize draw.

To fulfil our contractual obligations to you

  • To fulfill our contractual obligation towards you with regard to internal research including diary studies.

Who we share your personal information with

We will only share your personal information with other organizations after careful consideration and only when we have a legitimate reason.

We may share your personal information with:

  • any organisation you have given us consent to share it with law enforcement agencies, regulatory authorities or government bodies where we are under a legal or regulatory obligation to do so
  • our service providers, suppliers, partners and subcontractors where this is necessary to provide our services to you. These include:
    • payment processors.
    • web-hosting service providers.
    • our legal and other professional advisors and any other organisation necessary to enforce our terms of use and other agreements and/or to protect the rights, property and safety of us, our users or others.

Transfers of personal information outside the UK or European Economic Area All EEA countries (the EU, Norway, Iceland and Liechtenstein) provide an adequate level of data protection allowing free transfer of personal information between the UK and any of those countries. We only transfer your personal information to countries outside of the UK or the EEA when it is necessary (for example where it is stored on servers based in a non-EEA country) and only if your personal information will benefit from protection which is essentially equivalent to that in the UK or EEA.

How long we keep your personal information

We only keep your personal information for as long as we need it to carry out the different activities set out above (How we use your personal information). These periods are different depending on the nature of the activity. We also keep your personal information for as long as is necessary to comply with our legal obligations and to defend or exercise any legal claims.

As soon as there is no longer any need for us to hold your personal information, we will delete it or, in some cases, anonymise it so you can no longer be identified from it.

Your rights
You can exercise your rights at any time by emailing us at info@mirumbo.mx. We will verify your identity before we deal with your request so your personal information is protected against unauthorised access. These are your rights:


To opt-out of marketing communications

You have the right to tell us not to use your personal information for marketing purposes. You may exercise this right at any time by contacting us at info@mirumbo.mx.


To obtain a copy of the personal information we hold about you


To ask us to correct any inaccurate information we hold about you

To ask us to delete any personal information we hold about you

You have this right in certain circumstances only. For example, it does not apply if we need to use your personal information to comply with our legal obligations or to establish, exercise or defend a legal claim.

To ask us to restrict our use of your personal information

You have this right in certain circumstances, for example where you have objected to our use of your personal information and we are considering whether our legitimate interests override yours. This is often a temporary measure and we are still allowed to store your information while we are restricted from using it.

To ask us to transfer your personal information to you or another organization

This right is also known as the right to data portability. It is your right to have your personal information ported to you or a nominated third party in a structured, commonly used and machine readable format.

This right applies only to information which we have collected from you and which we process using automated means. You have this right only where we are using your personal information with your consent or to fulfill our contractual obligations to you (see How we use your personal information).

To object to our use of your personal information

You have this right only in relation to our use of your personal information on the ground of legitimate interests (see How we use your personal information).

Changes to our privacy notice

Any changes we make to this notice will be posted on this page. Where the changes are significant, we will let you know by email or in another appropriate manner such as when you next interact with our services.

Contact us

We really do welcome any questions, comments or requests you may have regarding this privacy notice. You can email us at info@mirumbo.mx. Please also use these contact details if you have any complaints about the way we have used your personal information.

If we do not deal with your complaint satisfactorily, you have the right to complain to the Instituto Nacional de Transparencia, Acceso a la Información y Protección de Datos Personales


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